Sustainable Supply Chain Management Storymaps
Storymaps – a technique using maps to tell a story – are a very impactful tool to get a message across. I have been experimenting with storymaps for just over a year now and the results so far have been great, so much so it inspired me to use the technique in an assignment for my Sustainable Supply Chain Management students.My students are from the logistics programme at the School of Business and Entrepreneurial Studies (SOBES) of Excelsior Community College in Kingston, Jamaica, were the victims or should I say victors from this inspiration.
I clearly remember the day when I told the students what their assignment would be and that it would be very different from anything they have done before. The sense of share amazement or was that horror, well may be a bit of both, in the eyes of my students is still etched in my mind. Well, I am happy to say that several months and hours of frustration and experimentation later, the students rose to the challenge and delivered some quality work.
Their assignment was to use a platform developed by Northwestern University Knight Lab, to storymap a story of sustainability. They had to use the Triple Bottom Line – balancing the social, environmental and economic aspects of sustainability – as their analytical framework; the lens and the narrative through which their stories would be told. The topics were wide ranging and included industry specific projects (corn, rum, marijuana) to company specific (Toyota, Johnson &Johnson) projects.
This post may seem like a bit of a break from the usual ‘legal’ nature of this blog, however as the tagline says Commercial Awareness is Global, however the storymaps it precedes offer some interesting insights and commercial awareness to lawyers and laymen alike.
But don’t take my word for it please read the student’s work that will be posted as a series.
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