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Tag: Rembrandt

Givenchy Sues BCBG Over Handbag

November 29, 2010 Ainsley Brown 2 comments

By: Ainsley Brown A large part of managing one’s brand is protecting that brand – this axiom is as true for the mom and pop operation as it is for a multimillion dollar operation. While this protection may come in many forms it often; and cynics may say all too often, in the form of litigation. The intellectual property– creating,

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Brand Management, Consumer Goods, Intellectual Property, Litigation

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